Social Planner - Threads & Bluesky Analytics

Modified on Mon, 8 Dec at 5:30 AM

What’s new
Analytics for Threads and Bluesky are now fully supported, giving  visibility into two fast-growing platforms directly inside Social Planner.
  • Post Volume Tracking
  • Social Post Performance Graph
Daily trends for:
  • Posts
  • Impressions
  • Likes
  • Comments
  • Engagement Metrics
  • Impressions Tracking (Bluesky Only)
Why it matters
  • Helps understand how Threads and Bluesky perform compared to other platforms
  • Identify where early engagement is growing on emerging social apps
  • Make data-driven decisions about content strategy
  • Consolidate analytics across all connected social accounts
  • Strengthen reporting for clients, executives, and internal teams
How it works
  • Go to Marketing → Social Planner → Statistics
  • Choose Threads or Bluesky from the sidebar
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Review:
  • KPI cards (Posts, Likes, Comments)
  • Performance graphs
  • Engagement tables
  • Trendlines
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Notes
  • Threads does not provide Impressions or Post Reach
  • Bluesky & Threads do not currently provide follower counts, gender demographics, or advanced engagement metrics

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